Midwest Can (“MWC”) manufactures HDPE containers, primarily for the portable fuel container market. Key products include fuel cans, metal cans, industrial cans and water cans.
Case Study
Midwest Can & Container Specialties
Refinanced in 2019
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How GenNx360 partnered with the Company
Transformed product line
Introduced new products and improved pricing
Focused on customer safety
Market innovator and leader in safety
Professionalized team
Rebuilt leadership team
Increased profitability
Reduced material cost, increased margins by 25%
Transaction Sourcing
- Proactively selected packaging sector for investment
- Partnered with packaging executive in 2015
- Completed MWC transaction on proprietary basis
Investment Highlights
- Industry experiencing stable, non-cyclical growth
- MWC recognized leader providing quality product
- History of high, sustainable margins
- Diverse and loyal customer base
- Significant opportunity for impact to value
Key Initiatives Under GenNx Ownership
- Rebuilt leadership team with new CEO, CFO, VP of Operations and HR
- Implemented a new commercial strategy; expanded the sales organization; established pricing strategy
- Established new product pipeline with two key introductions: New spout in Q1 2017 and the Flame Mitigation Device in Q4 2018.
- Established new sourcing process, and took steps to reduce waste and implemented process improvement projects
- In March 2020, completed the sale of MWC